Posted on March 17th, 2015
Very few people know about my success in PR with Goldstein & Goldstein Advertising and Public Relations back in the 80s. I was singlehandedly responsible for rebranding drum solos as ‘breaks’, instantly turning the least cool thing in music into the hippest thing to pretend to be obsessed with.
Unfortunately I had to wind the company down after the Coco Pops/Choco Krispies debacle. Shame.
I only mention it because my efforts to promote my new single ‘Smash It’ isn’t going well, as most papers won’t carry the advert. It’s just me asking various celebrities past and present, including Stalin, Pol Pot, Himmler, Dr. Crippen and Jamie Redknapp ‘Do you smash it?!’